Wednesday July 19 2017

every1 release results of influencer marketing survey

Lancashire based digital marketing agency every1 have released the results of an independent survey carried out to explore the increasingly popular topic of influencer marketing.

every1 release results of influencer marketing survey

The agency’s Digital PR team surveyed 300 bloggers, vloggers and social influencers to get a feel for their experiences of working with agencies and brands. Topics covered included issues such as why bloggers reject brand collaboration requests, whether bloggers prefer working with agencies or brands directly and do bloggers feel they are paid and treated well for their work. 

Lauren Henley from every1 said:

“Over time, influencer marketing has taken off in a big way. I’ve worked in the industry for several years and as more and more companies adopt influencers into their strategies, the more frustration I see coming from bloggers who feel they are used as a gateway to their hard-earned followers.

We wanted to get a good idea of what exactly bloggers find disappointing when working with brands, which is why we launched this survey."


To find out more download a copy of the Bloggers and Brands 2017 report or visit www.helloevery1.com.

"The interesting and insightful results that have come out of it will hopefully better inform and guide brands and agencies on how to conduct effective blogger outreach."
Lauren Henley, Digital PR Manager

DISCLAIMER: The statements, opinions, views and advice expressed in this article are those of the author/organisation and not of ENTIRELY. This article should represent information correct at the time of publication however whilst every care has been taken to present up-to-date and accurate information, we cannot guarantee that inaccuracies will not occur. ENTIRELY will not be held responsible for any claim, loss, damage or inconvenience caused as a result of any information within this article or any information accessed through this site. The content of any organisations websites which you link to from ENTIRELY are entirely out of the control of ENTIRELY, and you proceed at your own risk. These links are provided purely for your convenience and do not imply any endorsement of or association with any products, services, content, information or materials offered by or accessible to you at the organisations site.

Entirely Marketing Jobs

Head of Marketing


A fantastic role to join a Technology organisation as their Head of Marketing, taking responsibilty for supporting the business in driving new channels, supporting the sales team and developing new products.

Marketing Campaign Manager


The Marketing Campaign Manager will support the marketing function to develop, implement, evaluate and optimise marketing campaigns and initiatives Client Details Unique organisation in the life sciences sector based in Macclesfield Description The role of the Marketing Campaign Manager is to:Manage initiatives that raise awareness and its impact Drive a consis.

B2B Marketing Manager


B2B Marketing Manager £35,000 - £45,000 Manchester city centre We are looking for an experienced lead generation / campaign focused B2B Marketing Manager to join this growing team of brilliant people in Manchester city centre.

Marketing Manager (Dairy Cattle Genetics)


Our client who operates in the livestock service and supply sector is looking to recruit a Marketing Manager based in the Cheshire & Staffordshire area.

Head of Marketing


Job Title: Head of Marketing Reports to: MDBusiness: SME Consumer Business Direct Report: 4 Location: Lancashire Salary: Up to £65k+ up to 15% bonus (company performance related), holidays starting from 28 to 33 days with length of service , plus bank holidays.

Digital Marketing Team Support Assistant


Digital Marketing Team Assistant / Permanent / Full Time - Mon-Fri 8am-4pm / £19,000 - £20,000 + Benefits / AltrinchamNC Associates are working on behalf of a manufacturing and production company based in Altrincham who are looking to hire a Web Team Assistant to join their team.


Carlisle pub reopens with a fresh new look

As part of the investment, the Apple Tree Greene King, on Lowther Street, has undergone a total refurbishment, including the introduction of a lighter colour scheme which incorporates tiled walls, signature pieces of furniture and fresh, contemporary flooring

Discover the latest Industry News & Opinions on Entirely

We transform your bright ideas into brilliant digital products.